Like many, I have been loving Sky Atlantic's new J.J. Abrams show ‘Westworld’.  I find the show stunning and especially love its title sequence.

Westworlds opening credits stand as a great reminder of the power of animation.  It uses computer animated visuals and a fantastic instrumental soundtrack to create something that’s truly mesmerising.  

We very often tell clients that animation is a limitless tool.  It can be used to showcase absolutely anything and one of its greatest pro’s is how broad and adaptive it is.

Westworld’s introduction is a perfect example of how animated visuals can be flexible enough to remove real-world limits.  Its title sequence couldn’t have been achieved without animation.

Imagine if you had this creative flexibility with your marketing campaigns.

Take a look at this fantastic visual treat.

Thoughts By

Daniel Waterman