Canada likes to get creative with their public service announcements.  This is probably the best way to be as people are more likely to remember stories they enjoy, in turn memorising important information.

 (Copyright Ontario Power Generation & Aardman Animation)

(Copyright Ontario Power Generation & Aardman Animation)

Their most recent one is 'Stay Clear, Stay Safe - A Cautionary Tale' made by Aardman Animations for Ontario Power Generation.  Its been created to highlight concerns about people getting too close to hydro-electric dams.  In the summer it's common for people to want to cool off by taking a dip in the water.  However it's so important that they don't go past danger signs of any kind, but particularly those for electric dams with strong under-currents.

Fear not, Dammy the beaver is here to remind you!  Take a watch on the link below:

http://creativity-online.com/work/ontario-power-generation-dammy/54913

Sian